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WHAT WE DO:
Haute couture (French for "high sewing" or "high dressmaking"; pronounced [oːt kutyʁ]) refers to the creation of exclusive custom-fitted clothing. Haute couture is made to order for a specific customer, and it is usually made from high-quality, expensive fabric and sewn with extreme attention to detail and finish, often using time-consuming, hand-executed techniques. A model haute couture garment is made specifically for the wearer's measurements and body stance. The made to measure exclusive clothes are virtually made by hand, carefully interlined, stay taped and fitted to perfection for each client.
It originally referred to Englishman Charles Frederick Worth's work, produced in Paris in the mid-nineteenth century. In modern France, haute couture is a "protected name" that can be used only by firms that meet certain well-defined standards. However, the term is also used loosely to describe all high-fashion custom-fitted clothing, whether it is produced in Paris or in other fashion capitals such as Milan, London, Rome, New York and Tokyo.
The term can refer to:
The fashion houses or fashion designers that create exclusive and often trend-setting fashions
Exclusive Expensive Haute Couture Fabrics:
The fabrics available to the couture house would be very luxurious and include the latest novelty fabrics and expensive silks, fine wools, cashmeres, cottons, linens, leather, suede, other skins or furs. In the case of a famous design house the design and colour of a cloth, may be exclusively reserved for that couture house.
Toiles are Sample Garments:
Designers create their initial designs either by using muslin, which drapes well for flowing designs or by using linen canvas or calico for more structured garments such as tailored garments. These sample models are called toiles and save using very expensive fabrics that can cost a £100 or more a metre. The toile can be manipulated, marked and adjusted to fit a particular live model's measurements until the designer and his sale staff are all satisfied.
The final toile of a design idea is an accurate interpretation of the line or cut right down to the button placement or hemline that the designer is seeking. Once satisfied the designer instructs his staff to make up the garment in the selected and exclusive materials. One seamstress or tailor will work on the garment from start to finish. The cutting and finishing is done in one room and the workroom manageress is responsible for everything produced in that room.
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